Introduction
Understanding how to create Instagram highlights is important for making your profile look professional and organized. Instagram highlights allow you to showcase your most valuable stories beyond the standard 24-hour limit. By learning how to create Instagram highlights, you can keep important content accessible for new and returning visitors.
In this guide, you will learn how to create Instagram highlights step by step, why they matter, and tips for designing them effectively.

What Are Instagram Highlights?
Before exploring how to create Instagram highlights, it’s helpful to understand what they are. Instagram highlights are collections of your previously shared Stories that you pin to your profile. They appear directly under your bio and above your posts.
These highlights allow users to:
- Group stories by topic or theme
- Keep important content visible beyond 24 hours
- Share tutorials, updates, or brand values
Why You Should Learn How to Create Instagram Highlights
If you’re building a brand or managing a personal profile, knowing how to create Instagram highlights gives you several benefits:
Show Key Information
By learning how to create Instagram highlights, you can show FAQs, product tutorials, reviews, and behind-the-scenes content to profile visitors.
Keep Content Organized
Instead of letting Stories disappear, knowing how to create Instagram highlights allows you to keep useful content categorized.
Strengthen Your Brand
Consistent and well-designed highlights show attention to detail. Learning how to create Instagram highlights that match your brand’s look helps build trust.

How to Create Instagram Highlights (Step-by-Step)
Step 1: Prepare Your Stories
Before you can create highlights, you need Stories to include. If you already posted Stories, you’re ready to learn how to create Instagram highlights using them. If not, post some Stories that reflect what you want to save.
Step 2: Go to Your Profile
Once you have Stories ready, go to your profile. This is where you’ll learn how to create Instagram highlights and manage existing ones.
Step 3: Tap the “New” Circle
You will see a circle with a “+” symbol labeled “New” under your bio. Tap it to begin creating your first highlight.
Step 4: Select Stories
Choose the Stories you want to add. Instagram lets you select from your archive. This step is critical in learning how to create Instagram highlights with the right content.
Step 5: Name Your Highlight
Give your highlight a short, clear name. If you are learning how to create Instagram highlights for business, names like “Products,” “Tips,” or “Events” work well.
Step 6: Customize the Cover
You can choose one of your Stories as a cover or upload a custom image. For branding, custom covers are useful when learning how to create Instagram highlights that match your aesthetic.
Step 7: Tap “Add”
After selecting the name and cover, tap “Add.” You’ve now completed the basic process of how to create Instagram highlights.
How to Create Instagram Highlights from Active Stories
If your Story is still active (within 24 hours of posting), here’s how to create Instagram highlights directly:
- Open the active Story
- Tap the “Highlight” icon at the bottom
- Tap “New” to create a new highlight or choose an existing one
- Name it and tap “Add”
This quick option is helpful if you’re learning how to create Instagram highlights while managing live content.
Tips for Designing Better Highlights
Learning how to create Instagram highlights is only the beginning. Presentation matters too. Here are some tips:
Use Branded Covers
Design simple icons or images that reflect the theme. It gives your highlights a clean look.
Keep Titles Short
Names should be clear and under 10 characters. If you’re mastering how to create Instagram highlights for better navigation, clarity helps.
Organize by Purpose
Group highlights by specific goals: reviews, tutorials, features, or events.
Best Practices for How to Create Instagram Highlights
Understanding how to create Instagram highlights also means using them effectively:
- Update them regularly
- Remove outdated content
- Use highlights to support your business goals
By doing this, learning how to create Instagram highlights becomes part of your social media strategy.
How to Create Instagram Highlights for Different Purposes
Business Use
- Showcase product tutorials
- Share client feedback
- Announce new launches
Personal Brand Use
- Highlight daily routines
- Share tips or advice
- Archive event stories
Whatever the focus, the process of how to create Instagram highlights stays the same.
Tools to Help You Create Covers
As you continue learning how to create Instagram highlights, try using tools like:
- Canva
- Adobe Express
- Figma
These help with designing consistent and attractive cover images.
FAQs About How to Create Instagram Highlights
What’s the best size for a highlight cover?
Instagram uses 1080×1080 pixels. If you’re learning how to create Instagram highlights with custom covers, this size fits well.
Can I edit a highlight after creating it?
Yes. Tap and hold a highlight to edit name, cover, or content. It’s an important part of knowing how to create Instagram highlights.
How many highlights can I have?
You can create as many highlights as you like. There’s no strict limit when learning how to create Instagram highlights.
Do Instagram highlights affect reach?
They don’t directly impact reach, but well-organized highlights help visitors stay longer, improving profile interaction.
Can I see who viewed my highlights?
Only for 48 hours after the Story was posted. This is good to know while learning how to create Instagram highlights and measure their impact.
Conclusion
Now that you know how to create Instagram highlights, you can keep your important Stories visible and organized. From branding to customer education, highlights offer many benefits.
Following the steps above helps ensure that you not only know how to create Instagram highlights but also how to use them effectively for your profile’s long-term success.